“Siam SEAS’ coconut shampoo and hair treatment [The Shine Booster] combines cold-pressed virgin coconut oil, a distillation of coconut fatty acids, and B vitamins to cleanse, smooth and moisturize in the gentlest way possible. Plus, unlike the stuff straight from your pantry, the shampoo works into a satisfying foamy lather and the conditioner feels more like a cream lotion, not like a greasy slick.”